Associate Director - E-Commerce

Job Description

• Lead and execute local ecommerce acquisition strategy across Meta, TikTok, Shopee, Lazada and affiliates
• Own performance tracking and optimisation against key KPIs (ROAS, CPA, CPO, revenue)
• Oversee day-to-day campaign execution and workflow across platforms
• Drive performance analysis, forecasting and budget optimisation to deliver growth targets
• Lead client strategy including media planning, budget allocation, campaign analysis and QBRs
• Own senior client and marketplace relationships (Shopee, Lazada) to deliver partnership objectives
• Troubleshoot and resolve technical and performance issues on conversion‑focused campaigns
• Drive innovation and test‑and‑learn to unlock new growth opportunities
• Own monthly and event‑based budget planning and real‑time reallocation
• Lead billing, top‑ups and commercial conversations with clients and partners
• Ensure timely...