Content Head at A&B

Role Overview Content Head who can own the voice, positioning, and content quality of the brand across all customer touchpoints.

This role goes beyond copywriting.

This role does need design background.

You will be responsible for ensuring that every piece of communication leaving the brand from website content and emailers to social media and product storytelling,, aligns with the positioning, tone, and premium feel of America & Beyond.

You will work closely with the email marketing, design, website, and marketing teams to maintain brand consistency and elevate customer experience.

Key Responsibilities 1.

Email Marketing Content & Brand Positioning Own content direction for all email campaigns.

Approve all email copies before they go live.

Suggest improvements in communication, storytelling, CTA, positioning, and messaging.

Recommend changes in email layout/design to improve brand feel...