Job Description
What you’ll be doing:
- Design & optimize lifecycle marketing campaigns across key customer journeys using Email, Push, and in-Product channels.
- Own end-to-end campaign execution : from brief and segmentation to operationalization, A/B testing, QA and performance analysis.
- Analyze CRM performance across touchpoints to uncover insights and drive optimizations using tools like Looker and Amplitude.
- Collaborate closely with Product, Data, and Creative teams to drive initiatives that improve customer experience and LTV.
- Contribute to CRM roadmap & infrastructure discussions, improving automation, data flows, and tooling.
What you need to succeed:
- 5+ years of experience in CRM Marketing roles in large B2C tech or e-commerce companies with advanced CRM Marketing practices.
- Hands‑on experience designing and executing multi‑channel CRM lif...
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