Lead Copywriter - International Campaigns

🚀 We’re Hiring | Senior Copywriter

📍 Location: Mumbai – Marol

💼 Experience: 3+ years

💰 CTC: Up to 7 LPA

At upGrad, we’re looking for a Senior Copywriter who can craft compelling stories, drive performance, and shape our brand voice across platforms. If you enjoy blending creativity with impact, this role is for you.

✨ What You’ll Do

- Write compelling copy for social media, email campaigns, performance ads, influencer content & offline marketing

- Translate brand strategy and audience insights into high-impact storytelling

- Collaborate closely with design, marketing, and business teams

- Lead ideation and contribute to creative concepts & campaign planning

- Conduct research to deeply understand products, users, ...