Job Description

JOB DESCRIPTION

In this role, you will translate business strategy into a clear, consistent, and impactful brand strategy—driving awareness, differentiation, and growth across markets.

Key Responsibilities

  • Define and evolve the corporate brand and positioning across client and supplier segments.
  • Drive brand awareness and equity through consistent, high‑quality execution aligned with business goals.
  • Act as brand guardian, ensuring consistency across all touchpoints (digital and offline).
  • Partner with Creative and Content teams to define visual identity and tone of voice.
  • Develop compelling narratives and materials to strengthen brand perception.
  • Work closely with commercial, product, and marketing teams to support growth.
  • Oversee branding tools, agencies, and external partners.
  • Monitor market trends, competitors, and customer insights to continuously refine strategy.
  • M...

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