Job Description
Overview
The Account Director will be responsible for directly handling and supervising a portfolio of PCG's clients, providing high-level strategic counsel to clients across verticals. The person will also be responsible for new business development, and managing a team.
KRAs
The Account Director will be responsible for directly handling and supervising a portfolio of PCG's clients, providing high-level strategic counsel to clients across verticals. The person will also be responsible for new business development, and managing a team.
KRAs
- Responsible for strategising and implementing integrated marketing communications programs, covering PR, Social Media and Visual Communications
- Supervise all accounts within their purview and ensure the required mandates are met effectively, with a high level of output and quality
- Keep abreast of current and evolving PR trends and tools to develop more effective strategies
- Developing and sharing required media intelligence
- Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople
- Being involved in prospecting and pitching for new business and...
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