Account Manager

ABOUT THE ROLE

As an Account Manager, you will play a critical role in driving client success across campaigns, growing accounts, and shaping regional initiatives. You will report directly to the Managing Director and collaborate closely with cross-functional teams — from strategy and content to influencer and production leads. This role calls for someone who combines strong operational execution with strategic thinking and a client-first mindset.

You will lead end-to-end campaign delivery, contribute to new business growth, and help optimize content production workflows — all while ensuring client expectations are exceeded and aligned with business goals.

RESPONSIBILITIES

1)     Campaign Leadership & Client Management

• Take ownership of integrated influencer and marketing campaigns from briefing through execution and reporting.
• Build and maintain strong client relationships, acting as the day-to-day point of contact and trusted advisor.
• Translate client objectives into actionable strategies, media plans, and KPI frameworks.
• Collaborate with internal and external teams (influencers, designers, media, events) to ensure timely, high-quality delivery.
• Monitor campaign progress, analyse performance metrics, and recommend optimizations.
• Oversee and coordinate on-ground activations, virtual events, or production shoots when required.

2)     New Business Development

• Identify growth opportunities within existing client accounts and drive cross-sell/upsell initiatives.
• Support business development by preparing tailored proposals, case studies, and pitch presentations.
• Maintain market intelligence on industry trends, platform updates, and competitive activities.
• Represent InfluenConnect x Comms8 at industry events, webinars, or virtual meetups where applicable.

3)     Content Production Management

• Collaborate with design, video, and content teams to create campaign materials and client deliverables.
• Ensure localized content (copy, visuals, formats) aligns with brand tone and regional relevance.
• Supervise production timelines and quality checks across campaign assets.

Ad hoc tasks may be assigned as needed and the tasks outlined above may not encompass all duties required in day-to-day operations. The company reserves the right to modify or change the responsibilities of the role in accordance with evolving business needs

Requirements

• Proven experience in marketing, event management and PR, ideally with over 3 years experience in account management.
• Excellent communications skills.
• Proven experience managing multi-channel campaigns, preferably with regional or international scope.
• Excellent project management skills with strong attention to detail and timelines
• Strong understanding of the Europe and Asian culture and media landscape.
• Fluent in English is a must; proficiency in Simplified Chinese (written & spoken) would be an advantage.
• Strong ability to create a professional press release and social media content.
• Eager to learn and demonstrate a high level of curiosity.
• Display a “can do” attitude, proactive in seeking solutions.
• Passionate about marketing and branding.