Activation Manager Key cities

RESPONSIBILITIES

• Execute implementation of the Winning In customer marketing strategy in KC.
• Building long-term relationships with key strategic customers.
• Ownership of the A&P budget and tools allocated to the City.
• Responsible to coordinate and update bottom-up plan worked with BM's and aligned with Field Manager and Customer Marketing Managers.
• Ensure negotiation, definition and execution of tailor made visibilities and activations in Key Cities with perfect execution.
• BTL Agency Management: from briefing to execution.
• Evaluation of Activities developed in the City, M&E for Key Activities to ensure we continue with proven growth driver activities.
• Influence during IAP process to ensure resources and activities needed are covered during IAP process.

SKILLS

THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY:

• You will have an unrivalled passion for the On Trade and ...