Job Description
Responsibilities
- Develop and execute strategic marketing plans to increase brand awareness and drive lead generation for Alibaba Cloud’s products and services in Singapore and the Southeast Asia region.
- Collaborate with cross-functional teams to align marketing strategies with business objectives and ensure consistent messaging across channels.
- Manage and optimize digital marketing campaigns, including social media, email marketing, and paid advertising, to enhance engagement and conversion rates.
- Conduct market research and analysis to identify trends, customer needs, and competitive landscape to inform marketing strategies and initiatives.
- Organize and participate in industry events, webinars, and trade shows to promote Alibaba Cloud and its offerings.
- Create and localize marketing content, including brochures, presentations, and case studies, to effectively communicate value propositions to diverse audiences.
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