Job Description

Overview

The Assistant Marketing Manager plays a key role in driving company E-Wallet's marketing initiatives to expand user acquisition, strengthen partnerships, and enhance brand visibility. This role focuses on executing marketing campaigns, managing collaborations with merchants and business partners, and engaging the community to increase adoption and transaction volume.

Key Responsibilities

  • Drive E-Wallet user acquisition campaigns in line with management targets and strategic objectives.
  • Manage and execute marketing programs, promotions, and events to enhance brand awareness and product usage.
  • Support and execute B2C and B2B partnership initiatives, ensuring alignment with company business goals.
  • Collaborate with internal teams (Product, Operations, and Finance) to ensure the effective rollout and performance tracking of campaigns.
  • Monitor and analyze campaign performance, providing insights and improvement ...

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