Job Description
Your Impact:
- End-to-end ownership of marketing communications calendar.
- Design customer journeys consisting of different mode of communication, incentives and visual properties for continuous engagement and retention.
- Manage CRM through marketing channels like emailers, SMS, Push Notifications, WhatsApp and In-app Notifications with a focus on improving engagement and retention metrics.
- Lead and guide the execution team for BAU Campaigns and Journey setups
- Coordinate with brand and tech teams to ensure flawless execution of campaigns.
- Track delivery reports and funnel metrics for each campaign and share insights.
What You Bring
- Understanding of CRM with 1-2 years of relevant experience
- Proficiency in MS Office applications specifically Excel and PowerPoint.
- Hands-on experience in working on one or more mobile marketing tools such as Clever tap, MO engage etc.
- Experience in managing customer life cycle, retention, CRM activities for B...
- End-to-end ownership of marketing communications calendar.
- Design customer journeys consisting of different mode of communication, incentives and visual properties for continuous engagement and retention.
- Manage CRM through marketing channels like emailers, SMS, Push Notifications, WhatsApp and In-app Notifications with a focus on improving engagement and retention metrics.
- Lead and guide the execution team for BAU Campaigns and Journey setups
- Coordinate with brand and tech teams to ensure flawless execution of campaigns.
- Track delivery reports and funnel metrics for each campaign and share insights.
What You Bring
- Understanding of CRM with 1-2 years of relevant experience
- Proficiency in MS Office applications specifically Excel and PowerPoint.
- Hands-on experience in working on one or more mobile marketing tools such as Clever tap, MO engage etc.
- Experience in managing customer life cycle, retention, CRM activities for B...
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