Job Description



The Associate, Investment, Digital is responsible for facilitating the placement of approved media plans across a number of digital tactics, as well as confirming, monitoring and optimizing digital placements to ensure the clients’ advertising program is executed flawlessly. The successful Associate provides a high level of service to assigned accounts and digital leadership by ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness.



Key Responsibilities:

• Facilitate building, launching and maintaining digital campaigns for assigned accounts across digital channel(s) in support of the paid media strategy

• Execute ongoing media activation and maintenance tasks, including but not limited to, account pacing, keyword analysis, optimization, forecasting, etc. as well as working with various internal/external teams to drive an exceptional client experience

• Utilize strong analytical skills to extract insights from campaign data and provide well developed quantitatively based recommendations to accomplish client goals and objectives

• Assist in development of media strategy and recommendation and helping with elements of client presentations

• Ensure flawless execution of assigned media buys by deploying best practices in digital operations and quality assurance for all campaign launch / modifications

• Support the pacing, optimization and management campaigns, as applicable

• Monitor campaign performance through regular delivery reporting, ensuring buys are properly executed and troubleshoot issues that arise

• Facilitate the analysis and interpretation of data trends and develop improvement solutions

• Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows

• Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed



Job Requirements:



Education:

• Bachelor’s degree (communications, marketing, advertising, or business)

• Ability to speak, read and write the English language

Experience:

• 0-2 years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus

• Experience with Microsoft Office suite; foundational / practical experience with Excel a plus

• Working knowledge of media platform management tools preferred; experience with Google Marketing Platform, Google Ads, The Trade Desk and Facebook Business Manager recommended but not required

• Working knowledge of the importance and role of programmatic, paid social and paid search within a media plan

• Ability to convert and implement strategic plan directions into flawless tactical executions







We Offer:





+ Competitive salary.



+ Benefits above those required by law.



+ Professional development opportunities.



+ Collaborative and innovative work environment.





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