Job Description
- Development of a Marketing Plan aimed at stimulating business from the domestic leisure market specifically.
- Responsible for campaign and project management of all media placements.
- Source opportunities for inclusion of the hotel on major clients' intranet sites to stimulate leisure business.
- Management and evolutionary development of the hotel brochures, printed material, advertisements, documents and promotional material.
- Increasing brand awareness within all market segments.
- Management of online marketing activities and research of all new accommodation websites for the hotels inclusion; ensuring competitiveness in both availability and price.
- Source marketing opportunities with the various travel websites.
- Make recommendations to revenue management on competitive pricing on an as needed basis.
- Development of our past guest database to be utilised in targeted email/mailing programs.
- Continual exploration...
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