Job Description

Sanghi Classic BMW in Jaipur represents one of the world’s most iconic luxury automotive brands, known for premium performance, innovation, and exceptional customer experience.

Role Overview

We are hiring a Brand & Digital Marketing Manager to lead BMW’s marketing strategy across Rajasthan , with a strong focus on digital performance and lead generation . The role includes strategy, budget planning, reporting to BMW India , and managing the digital marketing agency for execution across Google Ads, Meta/Instagram, and social platforms.

This is a high-visibility role in a premium environment, involving interaction with HNI/UHNI clients and participation in exclusive luxury events such as launches, golf, fashion, and lifestyle experiences.

Key Responsibilities 1) Digital Marketing & Lead Generation (Primary KPI)
  • Drive lead generation through Google Ads and Meta/Instagram campaigns
  • Monitor and improve CPL, lead quality, conversions, and ROI
  • Manage the digital agency for campaign execution, creatives, targeting, and optimization
  • Own Instagram and social media strategy including content planning, growth, and engagement
  • Ensure performance tracking through dashboards and reporting
2) Brand Strategy & Reporting
  • Create and execute the annual/quarterly marketing strategy for Rajasthan
  • Prepare and submit marketing performance updates and plans to BMW India
3) Events, Launches & Brand Communication
  • Plan and execute product launches, events, sponsorships, and brand experiences
  • Coordinate vendors and partners to ensure premium-quality execution
Requirements / Skills
  • 2+ years experience in Digital Marketing / Performance Marketing / Brand Marketing
  • Strong understanding of lead generation and performance tracking
  • Working knowledge of Google Ads, Meta/Instagram Ads, social media management
  • Experience managing digital agencies and external vendors
  • Excellent communication and presentation skills
Why Join BMW
  • Work with a global luxury automotive brand
  • High ownership role with visibility and direct reporting to BMW India
  • Training and certification through BMW India, with long-term growth potential
  • Opportunity to lead both performance marketing + premium brand building across Rajasthan
  • Exposure to premium launches, events, and luxury customer engagement
Who Should Apply

This role is ideal for individuals with a polished personality, strong presence, refined communication, and luxury service mindset , who enjoy working in a high-visibility premium environment.

Candidates from aviation, luxury retail, hospitality, premium customer service, and lifestyle brands are encouraged to apply.

Interns and freshers with excellent attitude and presentation are welcome.

Keywords: Well-groomed | Well-presented | Customer-first | Luxury brand mindset | Strong communication | Digital performance focus

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