Brand Experience Designer - Retail Store

Role Overview

Frido is looking for a Brand Experience Designer – Stores to own and elevate the in-store brand experience across exclusive brand outlets, shop-in-shops, and new store openings. This role blends spatial design, visual merchandising, and brand storytelling to deliver consistent, high-impact retail environments aligned with Frido's brand DNA.

Key Responsibilities

• Lead spatial design for retail stores including layouts, zoning, customer flow, and experience planning
• Own visual merchandising (VM) execution across stores to ensure brand consistency and strong on-ground presence
• Design and implement planograms aligned with product strategy and space optimization
• Support New Store Openings (NSOs) from design concept to on-ground execution and rollout
• Coordinate with vendors...