Brand Manager (Consumer Insights) For a Global QSR Giant

Roles and Responsibilities

Experience:
a) Minimum 3 – 5 years’ experience in a marketing role, with at least 2-3 years of core experience in consumer research.
b) Should be from a research background (qual or quant), strong in data analytics or already managing research function in aresearch-intensive org.
Skills Required:

Should have worked on multiple consumer research. Width of research understanding is critical, including qualitative and quantitative research.

Experience and comfort in handling large amounts of data daily

Influencing & interpersonal skills and ability to meet deadlines through personal & remote mode.

End to end project management skills.

Duties and Responsibilities:
• Marrying all consumer research available along with business data to create a clear Voice of consumer for the brand on a
monthly basis.
• Managing all researches (qual and quant) including brand tr...