Job Description

  • An Opportunity to work with leading company in the industry
  • An Opportunity to work in high growth environment
  • About Our Client

    -Our Client is a leading FMCG player in the industry.

    Job Description

  • Identify the Brand positioning of various Brands (under purview) and develop the positioning strategy for each Brand
  • Prepare annual plans and budget planning activities for all brands under purview
  • Assist the Head Marketing in preparing the annual marketing budget in line with the overall business objectives
  • Approve the media promotion strategy for promotion of Brands by recommending an optimum mix of media channels and media buying
  • Develop market entry strategy for previously untapped geographies based on market intelligence, and validate the same with Head Marketing
  • The Successful Applicant

    -PGDM / MBA in sales and marketing (From an institute of repute)

    -5-7 years of total experience with prior experience of independently handling brands in FMCG product category

    -Handled a total brand portfolio in excess of INR 200 crore

    -Demonstrated growth in market share, brand health etc. in previous roles handled

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