Job Description
Business Title Senior Business Systems Analyst Years of Experience 8 Years The Business Systems Analyst BSA is the key member of the marketing technology team responsible for the functional integrity of the solutions that Merkle implements for clients across multiple industries BSA is a liaison between the client s marketing and business organizations and the Merkle design development and testing teams BSA works closely with Client s marketing and IT stakeholders to elicit solution requirements in support of client s business goals and the associated martech capabilities BSA drives requirements feasibility analysis based on business priorities and data availability BSA provides guidance to the Merkle implementation team on behalf of the client and ensures solution business relevance and functional accuracy Key responsibilitiesOwn solution requirements gathering working with Merkle and client stakeholders Rationalize data business and process requirements and translate...
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