Campaign Marketing Manager

We are looking for a dynamic Campaign Marketing Manager to plan, execute, and optimize integrated marketing campaigns for a leading FMCG company. The role focuses on driving brand visibility, product launches, consumer engagement, and sales growth through ATL, BTL, and digital campaigns Key Responsibilities: Plan & execute end-to-end marketing campaigns (ATL, BTL & Digital) Manage product launch & promotional campaigns Coordinate with sales, agencies, and vendors Track campaign performance, ROI & market response Develop campaign calendars & marketing budgets Ensure brand consistency across all campaign touchpoints Analyze consumer insights & market trends Manage POS materials, in-store promotions & activations Requirements FMCG campaign planning & execution ATL / BTL / Digital marketing Product launch & brand activation Consumer insights & market analysis Budgeting & ROI tracking Vendor & agency management MS Excel, PowerPoint & marketing analytics tools Benefits #CampaignMarketing #FM...