Campaign Specialist

The Marketing Campaign Specialist will work with the marketing team responsible for developing, executing, tracking and reporting on digital marketing campaigns, using Pardot’s marketing automation platform and will be accountable for ensuring that campaigns work correctly before they are activated, for maintaining organization and naming conventions, and for periodically maintaining and cleaning the prospect lists. This role will collaborate with members of the marketing team and other internal stakeholder groups to use these campaigns to build brand awareness and will also build new automation campaigns and will provide reports on campaign performance.







Development of nurture campaigns within Pardot and share best practices with business marketing teams to assist with the strategy and development of programs. Implementation fo SEO strategies (meta tags, Google Analytics, PPC) provided by sta...