Job Description
Job Description:
Job Title: Category Marketing Manager
Role Overview
Looking for a Category Marketing Manager with a strong consumer insight orientation and deep understanding of distribution channels. This role will focus on managing the entire category portfolio, driving category growth through strategic marketing initiatives, to maximize category penetration and consumer relevance.
Key Responsibilities
Develop and implement category marketing strategies rooted in consumer behavior insights and market trends
Lead category planning and mix optimization to maximize sales and profitability through effective assortment, pricing, and promotional
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