Category Manager - Oswaal Books

Role Summary

Oswaal Books is hiring a Category Manager – Early Learning to support and scale Lil

Legends across D2C, marketplaces, offline sales, and influencer marketing.

This role is execution-heavy and growth-oriented, ideal for someone who understands digital

commerce, publishing, and category growth.

Key Responsibilities

1. D2C & Marketplace Execution

● Execute growth plans for:

○ Shopify (D2C)

○ Amazon & other marketplaces

● Monitor:

○ Daily sales

○ ROAS / ACOS

○ Conversion metrics

● Coordinate with agencies and internal teams for:

○ Ads

○ Listings

○ Creative updates

2. Performance & Influencer Marketing Support

● Execute influencer campaigns:

○ Creator outreach

○ Briefing

○ Tracking deliverables

● Assist in:

○ Performance marketing experiments

○ Creative testing

● Track campaign performance and share insights

3. Product & Listing Management

● Manage:

○ Product listings

○ A+ content

○ Product videos

● Coordinate with editorial and design teams for:

○ New launches

○ Updates

● Ensure listings meet platform standards and are conversion-friendly

4. Offline & Event Support

● Support offline sales initiatives:

○ Exhibitions

○ Distributor requirements

○ Sales collaterals

● Coordinate pricing, schemes, and stock availability

5. Data, Reporting & Coordination

● Track:

○ Sales performance

○ Inventory health

○ Campaign metrics

● Prepare weekly and monthly reports

● Act as a bridge between:

○ Marketing

○ Editorial

○ Sales

○ Ops

Candidate Profile

● 4–6 years of experience in:

○ D2C

○ Marketplaces

○ Publishing or consumer brands

● Hands-on experience with:

○ Amazon Seller Central

○ Shopify or D2C platforms

● Strong execution skills

● Comfortable with numbers, dashboards, and coordination

● Willing to grow into a larger business role

Growth Path

● Opportunity to evolve into:

○ Senior Category Manager

○ Business Unit Head (long term)

● Exposure to:

○ P&L thinking

○ Product strategy

○ Brand building