Category Marketing Manager

We’re Hiring: Category Marketing Manager – South India | Physics Wallah

Location: Bengaluru

Full-time | 6 Days Working | On-site

Join Physics Wallah , India’s most loved EdTech platform, and take the lead in driving marketing growth across South India ! If you’re passionate about building regional strategies, understanding local audiences, and executing high-impact campaigns, this role is for you.

✨ Your Role:

• Develop and execute category marketing plans for South India.
• Support batch launches, offline centers, and key category initiatives.
• Conduct market research on academic patterns, consumer behavior & competition.
• Localize messaging and campaigns for South Indian audiences.
• Plan & execute digital campaigns (Google, Meta, YouTube) and hyperlocal activations.
• Collaborate with influencers, offline partners & internal teams (Sales, Pr...