Chief Marketing Officer

Role: Chief Marketing Officer (CMO)

Location: India (Mumbai) / Flexible

Reports to: Founder / CEO

Focus: Digital-led growth, brand authority, and scalable AUM acquisition

Role Purpose

The CMO will own Allvest’s growth narrative and digital engine — building a trusted,

intelligence-led wealth & trading brand while driving high-quality acquisition,

engagement, and AUM growth through digital-first channels.

This role blends performance marketing, brand clarity, product storytelling, data

intelligence, and distribution strategy.

Core Mandates

1. Digital Growth & Acquisition

Own end-to-end digital acquisition strategy across paid, organic, SEO, affiliates,

partnerships, and automation.

Drive quality user acquisition (active traders + serious investors), not vanity leads.

Optimize CAC, LTV, ROAS, conversion funnels, activa...