Content Editor

• Befully immersed in the local daily customer communications plan tounderstand customer need, purpose and effect of local activities
• Closelycollaborate with Media specialists and E-commerce teams to create thebest customer relevant content, optimized for customer target groups,channel characteristics and best practice
• Based on globalguidelines, templates and brand identity, create master briefs foremail, hm.com teasers, push and social for all local activities (fullprice & deals). This includes writing copy in English and Swedish,choosing images from image banks, securing a relevant product assortmentselection and composing layouts in existing templates.

Content coordination

• Brief& coordinate with Regional Production Hub team so they can executetranslations, versioning and publishing of local content
• Point of contact for Media specialists, E-commerce team and Regional production hub when it comes to locally create...