Job Description
RESPONSIBILITIES:
Content creation
- Be
fully immersed in the local daily customer communications plan to
understand customer need, purpose and effect of local activities - Closely
collaborate with Media specialists and E-commerce teams to create the
best customer relevant content, optimized for customer target groups,
channel characteristics and best practice - Based on global
guidelines, templates and brand identity, create master briefs for
email, teasers, push and social for all local activities (full
price & deals). This includes writing copy in English and Swedish,
choosing images from image banks, securing a relevant product assortment
selection and composing layouts in existing templates.
Content coordination
- Brief
& coordinate with Regional Production Hub team so they can execute
translations, versioning and publishing of local content - Point of contact for...
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