Job Description
Content Manager/Marketing Automation
Job Summary:
The Content Manager plays a vital role in orchestrating content operations across digital marketing channels,
ensuring seamless content delivery and optimization through marketing automation platforms. This position bridges
the gap between creative teams and technical implementation, focusing on content and asset management, content
workflow efficiency, quality assurance, and performance optimization. While frequently focused on owned content
platforms, such as a web CMS, this role increasingly manages content operations across multiple channels and
platforms including email and mobile apps.
This role combines strategic thinking with hands-on execution to drive measurable results through manual and
automated content delivery.
Key Responsibilities:
• Managing end-to-end content workflows from creation through publication across marketing automation platfo...
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