Content Marketer

“I can succeed as a Content Marketer at Capital Group.”

The Content Marketer is responsible for developing and executing strategic content initiatives that drive client engagement, support product positioning, and reinforce the firm’s brand reputation. This role blends marketing management and product marketing expertise, focusing on creating compelling, differentiated content across channels and formats, tailored to diverse client segments. The Content Marketer will collaborate cross-functionally to ensure content is aligned with business objectives, regulatory standards, and client needs, while leveraging data and analytics for continuous improvement.

Key Responsibilities
· Define and implement content strategies that articulate the firm’s and product’s value proposition in ways that resonate with target audiences across APAC and EMEA.

· Translate technical investment insights into compelling, benefit-led narratives for various client segme...