Content Marketer

We seek a driven, strategic, and creative Content Marketer to lead end-to-end content strategy and execution for our Tech-SaaS / B2B product and services verticals. The ideal candidate will not only craft compelling content but will also own content distribution, lifecycle, performance, and optimisation. You will work closely with product, design, sales, growth, and digital-marketing teams to drive awareness, lead generation, customer education, and brand positioning.
Location: Rajarhat-Newtown (On-site)
Prior Experience- 3-7 Years
Role & Responsibilities
Content Strategy & Planning
Define and own a comprehensive content strategy aligned with business goals (lead generation, brand authority, thought leadership, customer education, SEO, retention).
Build and maintain a content calendar mapping content to different buyer personas and stages of the customer journey (awareness evaluation decision post-purchase).
Plan evergreen content, pillar pages, product-specific co...