Content Marketing Specialist

About TyrAds TyrAds is a global mobile marketing agency specializing in user acquisition, performance marketing, and creative strategy for top gaming and app brands. With a diverse and passionate team spread across the world, we’re driven by innovation, collaboration, and growth.

As we continue expanding across Southeast Asia, we’re looking for a Content Marketing Specialist to support our growing team and strengthen our HR operations.

Location: Global

Role Overview

We are seeking a motivated and creative Content Marketing Specialist to join our growing team. This is a fantastic opportunity for a detail-oriented professional with some foundational experience to develop their skills and make a significant impact on our B2B marketing efforts. You will help shape our brand story by creating compelling content that engages our audience and supports lead generation.

Key Responsibilities

• Content Creation: Research, write, and edit a variety of B2B marketing content, including blog posts, social media copy, email newsletters, and case studies.
• Content Support: Assist in the development of larger content assets like whitepapers and e-books, and in the management of the content calendar.
• SEO Implementation: Apply basic SEO principles under guidance to optimize content for search engines.
• Platform Management: Help manage and update content on our website using a CMS (e.g., WordPress) and assist with email marketing campaigns.
• Performance Tracking: Monitor content performance using basic analytics and contribute to reports on key metrics like traffic and engagement.

Candidate Profile

• Bachelor's degree in Marketing, Communications, English, or a related field.
• 1-3 years of experience in content marketing, copywriting, or a similar role; B2B exposure is a plus.
• Strong written and verbal communication skills in English.
• A keen eye for detail and a passion for creating clear, engaging content.
• A collaborative mindset and eagerness to learn and grow in a fast-paced environment.
• A portfolio of writing samples (e.g., blog posts, articles, social media campaigns) is required.

Preferred Qualifications

• Familiarity with SEO best practices and keyword research tools.
• Basic experience with content management systems like WordPress.
• Introductory knowledge of analytics platforms (e.g., Google Analytics).
• Experience with or interest in the SaaS or technology industry.

We Offer

• A supportive environment with mentorship and opportunities for professional development.
• Hands-on experience with a diverse range of content marketing projects.
• A collaborative culture where your ideas are valued and you can see the direct impact of your work.
• A competitive salary and benefits package.

Why Join TyrAds?

• Competitive compensation package with performance-based reviews.
• Remote working flexibility and company-provided tech equipment.
• Paid annual leave, sick days, and recognition of public holidays.
• Ongoing training, learning, and professional development opportunities.
• Collaborative, supportive, and multicultural work environment.
• Exposure to global HR practices and international team operations.