Job Description

Job Title: Content Specialist – Digital

Location: Andheri, Mumbai

Role Overview

We’re seeking a dynamic and insights-driven Content Specialist – Digital to craft compelling content that drives lead generation, lead nurturing, and brand engagement. This role goes beyond short-form copy—you’ll leverage consumer insights, market research, and trend analysis to develop content in varied formats, including ads, infographics, topical creatives, and thought leadership pieces.

Your work will directly impact how Indian homeowners discover, understand, and adopt solar energy.

Key Responsibilities

●Lead Generation & Nurture

Create persuasive copy for Meta ads, WhatsApp journeys, and other performance marketing channels.

Develop nurturing content that builds trust and moves prospects through the funnel.

●Research-Based Content

Translate consumer insights, industry trends, and market data into engaging narratives. Develop ...

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