Content Strategist (Art Director & Script Writer)-IT (Saas)-Surat-70k

<p style="margin-bottom:11px"><span style="font-size:14px;"><span style="line-height:107%"><span style="font-family:Calibri,sans-serif"><b>Content Strategist (Art Director & Script Writer)-IT (Saas)-Surat-70k</b></span></span></span></p> <h2 data-end="531" data-start="512"><span style="font-size:12px;">About the Role</span></h2> <p data-end="661" data-start="532"><span style="font-size:12px;">The company is looking for a <strong data-end="583" data-start="561">Content Strategist</strong> who is a <strong data-end="660" data-start="593">rare blend of creative thinker, art director, and script writer</strong>.</span></p> <p data-end="934" data-start="663"><span style="font-size:12px;">This role is about <strong data-end="732" data-start="682">shaping how the brand speaks, feels, and looks</strong> across digital platforms. You will be responsible for <strong data-end="817" data-start="787">creating high-impact ideas</strong>, writing powerful scripts, and directing visual storytelling that drives <strong data-end="933" data-start="891">engagement, virality, and brand recall</strong>.</span></p> <p data-end="1038" data-start="936"><span style="font-size:12px;">This is <strong data-end="983" data-start="944">not a posting/content calendar role</strong> — this is a <strong data-end="1037" data-start="996">big-idea, narrative-led creative role</strong>.</span></p> <h2 data-end="1070" data-start="1045"><span style="font-size:12px;">Key Responsibilities</span></h2> <h3 data-end="1121" data-start="1072"><span style="font-size:12px;">Creative Direction & Visual Storytelling</span></h3> <ul data-end="1354" data-start="1122"> <li data-end="1201" data-start="1122"> <p data-end="1201" data-start="1124"><span style="font-size:12px;">Act as the <strong data-end="1171" data-start="1135">art director for digital content</strong>, ads, and short-form videos</span></p> </li> <li data-end="1270" data-start="1202"> <p data-end="1270" data-start="1204"><span style="font-size:12px;">Define <strong data-end="1268" data-start="1211">visual language, mood, tone, and storytelling formats</strong></span></p> </li> <li data-end="1354" data-start="1271"> <p data-end="1354" data-start="1273"><span style="font-size:12px;">Work closely with designers, video editors, and creators to bring ideas to life</span></p> </li>
</ul> <h3 data-end="1397" data-start="1361"><span style="font-size:12px;">Script Writing & Narratives</span></h3> <ul data-end="1659" data-start="1398"> <li data-end="1479" data-start="1398"> <p data-end="1479" data-start="1400"><span style="font-size:12px;">Write <strong data-end="1424" data-start="1406">strong scripts</strong> for Reels, Shorts, YouTube ads, UGC, and brand films</span></p> </li> <li data-end="1565" data-start="1480"> <p data-end="1565" data-start="1482"><span style="font-size:12px;">Craft <strong data-end="1520" data-start="1488">hooks, openings, and payoffs</strong> that hold attention in the first 3 seconds</span></p> </li> <li data-end="1659" data-start="1566"> <p data-end="1659" data-start="1568"><span style="font-size:12px;">Translate abstract ideas (personality, emotions, insights) into <strong data-end="1659" data-start="1632">relatable human stories</strong></span></p> </li>
</ul> <h3 data-end="1702" data-start="1666"><span style="font-size:12px;"> Content Strategy & Ideation</span></h3> <ul data-end="1931" data-start="1703"> <li data-end="1768" data-start="1703"> <p data-end="1768" data-start="1705"><span style="font-size:12px;">Own the <strong data-end="1733" data-start="1713">content strategy</strong> across organic and paid channels</span></p> </li> <li data-end="1858" data-start="1769"> <p data-end="1858" data-start="1771"><span style="font-size:12px;">Generate <strong data-end="1806" data-start="1780">original content ideas</strong> rooted in human behavior, psychology, and culture</span></p> </li> <li data-end="1931" data-start="1859"> <p data-end="1931" data-start="1861"><span style="font-size:12px;">Build repeatable <strong data-end="1897" data-start="1878">content formats</strong> that can scale across platforms</span></p> </li>
</ul> <h3 data-end="1983" data-start="1938"><span style="font-size:12px;">Virality & Performance Collaboration</span></h3> <ul data-end="2225" data-start="1984"> <li data-end="2078" data-start="1984"> <p data-end="2078" data-start="1986"><span style="font-size:12px;">Collaborate with the performance marketing team to create <strong data-end="2076" data-start="2044">conversion-focused creatives</strong></span></p> </li> <li data-end="2166" data-start="2079"> <p data-end="2166" data-start="2081"><span style="font-size:12px;">Optimize scripts and visual narratives based on <strong data-end="2164" data-start="2129">engagement and performance data</strong></span></p> </li> <li data-end="2225" data-start="2167"> <p data-end="2225" data-start="2169"><span style="font-size:12px;">Constantly iterate based on what works in the real world</span></p> </li>
</ul> <h2 data-end="2266" data-start="2232"><span style="font-size:12px;">Primary Skills & Requirements</span></h2> <h3 data-end="2303" data-start="2268"><span style="font-size:12px;">Creative & Strategic Skills</span></h3> <ul data-end="2503" data-start="2304"> <li data-end="2385" data-start="2304"> <p data-end="2385" data-start="2306"><span style="font-size:12px;">Strong experience as a <strong data-end="2383" data-start="2329">content strategist, art director, or creative lead</strong></span></p> </li> <li data-end="2444" data-start="2386"> <p data-end="2444" data-start="2388"><span style="font-size:12px;">Exceptional <strong data-end="2442" data-start="2400">script writing and storytelling skills</strong></span></p> </li> <li data-end="2503" data-start="2445"> <p data-end="2503" data-start="2447"><span style="font-size:12px;">Ability to think in <strong data-end="2503" data-start="2467">visual frames, beats, and scenes</strong></span></p> </li>
</ul> <h3 data-end="2545" data-start="2510"><span style="font-size:12px;">Platform & Format Expertise</span></h3> <ul data-end="2764" data-start="2546"> <li data-end="2640" data-start="2546"> <p data-end="2640" data-start="2548"><span style="font-size:12px;">Deep understanding of <strong data-end="2638" data-start="2570">Instagram Reels, YouTube Shorts, UGC formats, and paid video ads</strong></span></p> </li> <li data-end="2703" data-start="2641"> <p data-end="2703" data-start="2643"><span style="font-size:12px;">Knows what works organically vs performance-driven content</span></p> </li> <li data-end="2764" data-start="2704"> <p data-end="2764" data-start="2706"><span style="font-size:12px;">Strong sense of <strong data-end="2764" data-start="2722">culture, trends, and internet behavior</strong></span></p> </li>
</ul> <h3 data-end="2808" data-start="2771"><span style="font-size:12px;">Taste, Judgment & Originality</span></h3> <ul data-end="3021" data-start="2809"> <li data-end="2882" data-start="2809"> <p data-end="2882" data-start="2811"><span style="font-size:12px;">High creative taste — knows what looks premium and what looks generic</span></p> </li> <li data-end="2965" data-start="2883"> <p data-end="2965" data-start="2885"><span style="font-size:12px;">Ability to turn <strong data-end="2963" data-start="2901">complex or abstract concepts into simple, powerful stories</strong></span></p> </li> <li data-end="3021" data-start="2966"> <p data-end="3021" data-start="2968"><span style="font-size:12px;">Obsessed with <strong data-end="3021" data-start="2982">hooks, pacing, and emotional payoff</strong></span></p> </li>
</ul> <h2 data-end="3045" data-start="3028"><span style="font-size:12px;">Nice to Have</span></h2> <ul data-end="3300" data-start="3046"> <li data-end="3134" data-start="3046"> <p data-end="3134" data-start="3048"><span style="font-size:12px;">Background in <strong data-end="3132" data-start="3062">advertising agencies, digital studios, or brand storytelling roles</strong></span></p> </li> <li data-end="3228" data-start="3135"> <p data-end="3228" data-start="3137"><span style="font-size:12px;">Experience working on <strong data-end="3182" data-start="3159">intangible products</strong> (self-help, education, insights, lifestyle)</span></p> </li> <li data-end="3300" data-start="3229"> <p data-end="3300" data-start="3231"><span style="font-size:12px;">Basic understanding of <strong data-end="3277" data-start="3254">performance metrics</strong> and creative testing</span></p> </li>
</ul> <h2 data-end="3335" data-start="3307"><span style="font-size:12px;">What Success Looks Like</span></h2> <ul data-end="3587" data-start="3336"> <li data-end="3389" data-start="3336"> <p data-end="3389" data-start="3338"><span style="font-size:12px;">Content that <strong data-end="3387" data-start="3351">stops the scroll and gets shared</strong></span></p> </li> <li data-end="3447" data-start="3390"> <p data-end="3447" data-start="3392"><span style="font-size:12px;">Clear, consistent <strong data-end="3445" data-start="3410">brand voice and visual identity</strong></span></p> </li> <li data-end="3516" data-start="3448"> <p data-end="3516" data-start="3450"><span style="font-size:12px;">Scripts that performers, creators, and editors love to work with</span></p> </li> <li data-end="3587" data-start="3517"> <p data-end="3587" data-start="3519"><span style="font-size:12px;">Creative ideas that directly contribute to <strong data-end="3587" data-start="3562">growth and brand love</strong></span></p> </li>
</ul> <h2 data-end="3622" data-start="3594"><span style="font-size:12px;">Ideal Candidate Profile</span></h2> <ul data-end="3833" data-start="3623"> <li data-end="3657" data-start="3623"> <p data-end="3657" data-start="3625"><span style="font-size:12px;">Thinks in <strong data-end="3655" data-start="3635">ideas, not posts</strong></span></p> </li> <li data-end="3717" data-start="3658"> <p data-end="3717" data-start="3660"><span style="font-size:12px;">Writes like a screenwriter, thinks like an art director</span></p> </li> <li data-end="3783" data-start="3718"> <p data-end="3783" data-start="3720"><span style="font-size:12px;">Understands both <strong data-end="3781" data-start="3737">brand storytelling and performance needs</strong></span></p> </li> <li data-end="3833" data-start="3784"> <p data-end="3833" data-start="3786"><span style="font-size:12px;">Curious about <strong data-end="3833" data-start="3800">people, emotions, and culture</strong></span></p> </li>
</ul>