Content Strategist

DTCo Content Strategists play a vital role in customer acquisition for our portfolio of clients. They bring some of the most cutting edge brands to life and add real value to their growth through briefing and concepting paid ads that run on Meta, TikTok and YouTube.

This role works in partnership with a Senior Strategy Director.

Responsibilities:

Concept

• You’ll brainstorm and ideate creative, primarily for Meta but occasionally for TikTok and YouTube, analyzing previous performance to guide decisions.
• You’ll concept production briefs, scripts, and develop story/mood boards.
• You’ll define scopes and timelines for production and design projects.
• You’ll monitor social and creative landscape for the “next” thing through brand/category research.
• You’ll analyze Motion and Meta data to advance what’s working.

Organization and Project Management

• You’ll collaborat...