Content Strategy and Development Specialist

About this Opportunity

• Continuing, Full-Time
• Global Brand and Marketing Directorate
• CQUniversity Emerald, Gladstone, Mackay, Rockhampton or Townsville (Other CQUniversity Campus or Remote by Negotiation excl SEQ)
• Higher Education Worker Level 7
• Total Remuneration $121,744 to $131,995 pa (including salary of $102,876 to $111,538 plus 17% superannuation and leave loading)

Join an organisation with an unbreakable belief that quality education, training and research should be available to everyone – regardless of background, location or life circumstances.

About the Role

As the Content Strategy & Development Specialist, you’ll work with the Manager, Campaigns and Content turn strategy into practical resources that improve CQU’s content quality, consistency, relevance, output and impact.

You’ll combine hands‑on content planning and copywriting for varied audiences, formats and channels with systems thinking to create frameworks, templates and processes that enable content to scale across teams and formats. Using insights, analytics and emerging technologies, including responsible AI, you’ll drive continuous improvement and support adoption through strong stakeholder collaboration.

This role is ideal for a resourceful, strategic, and detail‑driven content marketer who enjoys simplifying complexity, crafting clear and compelling copy, building capability and developing ways to work smarter, not harder, when it comes to content.

Be Rewarded

• 17% superannuation (with the choice to join an award-winning superfund)
• 6 weeks annual leave (incl. Christmas and New Year closure)
• 10 days personal/sick leave, plus 5 days carer’s leave
• 7.25 hours engaged service leave
• Fantastic professional and career development opportunities
• Up to 26 weeks (six months) paid parental leave
• Access to an Employee Assistance Program and Fitness Passport

Position Requirements

• A degree in Marketing, Communications, Digital Media or similar with at least four years’ subsequent relevant experience; or an equivalent combination of relevant experience and/or education/training.
• Advanced knowledge of content strategy principles, development and execution, including strong writing and editing skills.
• Knowledge of multi-channel content planning and adaptation (e.g., across web, SEM, eDMs, organic social, campaigns and other marketing collateral).
• Understanding of brand management frameworks, writing guidelines and content governance with experience developing templates, process and tools that uplift capability across teams.
• Familiarity with analytics, digital content systems and emerging technologies, including responsible use of AI is highly regarded, along with excellent stakeholder engagement and collaboration skills.

Position Description

For further information about this position, please refer to the Position Description.

Apply today for a career that changes lives

Applications Close: 11:59pm, Sunday, 08 February 2026 

  
Job Requisition ID: 6908

Contact Details: 

Stephanie Fay

(07) 5440 7109

[email protected]

When submitting your application, please include: Your Current CV or Resume, and a 1-2 page Cover Letter highlighting your relevant skills, experience and suitability for the position. Please note, applicants for the position must have full time work rights.

Work Rights: Visa sponsorship is not available for this position. Candidates must hold the full rights to work in Australia to be considered for this appointment.

CQUniversity is an equal opportunity employer and welcomes diversity in the workplace. Aboriginal and Torres Strait Islander people, and CQUniversity’s domestic and international student graduates with post-study work rights are encouraged to apply.

#HEW7 || #LI-BE1 || #LI-Hybrid || Content Strategy & Roadmapping | Multi‑format Copywriting & Editing | Audience & Performance Insights | SEO & Accessible Content | Campaign & Channel Optimisation | Frameworks, Templates & Content Governance | Responsible AI & Innovation | Stakeholder Engagement & Cross‑functional Collaboration | Content Enablement & Capability Building | Continuous Improvement