Copywriter

The Role:

Key Responsibilities:

• Understanding client's core product or service, the target audience & market, the problem that the product or service intends to solve
• Campaign planning on a month to month basis that go with client’s business objectives
• Coming up with ideas that are forward-thinking and in-line with current media trends & client’s personality & business objectives
• Demonstrate a clear understanding of campaign objectives and devise creative communication strategies to achieve them
• Should possess impeccable writing & visualization skills, should be able to give creative ideas for brands
• Should be experienced at content writing (long form content such as blogs, website content etc.) and should have a basic understanding of making reels
• Offer creative ideas and encourage others to share their ideas
• Edit and fact-check pieces of content generated by colleagues and offer feedback when necessary
• Push clients towards fresh, exciting ideas

Ideal Profile:

Requirements :

• Bachelor's degree or equivalent
• 2-5 years of experience
• Excellent verbal and written communication skills
• Familiarity with AI-based tools would be a bonus
• Proficiency in Microsoft Office and Google Suite
• Ability to work in a team environment
• Confidence in building a rapport with clients and nurturing good working relationships

Benefits :

• Career growth & learning opportunities
• Team-building & fun work culture
• Performance bonuses as per company policy