Job Description

Job Title: Copywriter

Location: Netaji Subhash Place, Delhi, India

Experience: 1-3 years

About the role

Own the words that sell and the stories that stick. You’ll craft high-impact ads and influencer content integrations that drive awareness, engagement, and conversion for MARS Cosmetics.


What you’ll do

  • Write sharp, on-brand copy across video/TV/digital ads, OOH, website, D2C, marketplaces, CRM, and app.
  • Concept, script, and title short-form content (reels/shorts), with thumb-stopping hooks and clear CTAs.
  • Turn briefs into creative territories and 360° campaigns for product launches and always-on.
  • Lead influencer content integrations: develop briefs, co-write scripts/hooks, align claims, and ensure brand fit.
  • Partner with Creator/Influencer, Media, and Performance teams to map deliverables to channels and KPIs.
  • Iterate using data—A/B test angles, offers, an...

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