Creative Brand Execution

About the Company

We’re a Gen-Z focused full-stack entertainment company across social video, OTT video and a UGC led gaming platform reaching viewers via sitcoms, web shows and gaming entertainment. Our social video, and OTT business are market leaders for Gen-Z video consumption in India with over 1B+ monthly views across platforms.

• Rusk Studios: Production house curating 200+ episodes annually of (a) scripted fiction – drama, romance, comedy (b) unscripted – formatted reality for top OTT platforms like Amazon MX Player, Jio Hotstar & others. Battleground and Aukaat Ke Bahar on Amazon MX Player and Hafta Vasooli on Jio Hotstar and others.

• Alright: Rusk Media’s flagship YouTube channel, also content distribution across IG & FB. With over 400M monthly views, 25M unique viewers & 18M+ engagements reaching 15-34 yrs old, Tier 1 GenZ & Millennial audiences.

• Playground: Founded in 2022...