Creative Strategy and Social Lead

Overview

Direct message the job poster from Santevia. You own creative at Santevia, end to end. You translate brand strategy into platform-native stories, run the creator/UGC pipeline, and turn insights into briefs that ship fast. Your assets win in paid, perform in social, and keep our content engine moving. You plan the Instagram calendar and lead a weekly creative review. You don’t buy media. You enable it with organized, testable creative.

Key Performance Indicators

• Creative Pipeline: Creatives produced per month; Cost per asset; Average time to complete creatives; Production-ready briefs for the creative team; Ready-to-publish ads for the digital team.
• Performance Creative: New winners per week (ads that beat account median); % of weekly assets that hit hook/hold benchmarks; Share of spend driven by Influencer/CGC ads.
• Community: Engagement rate; Monthly organic reach.

Responsibilities

Con...