CRM Lead

This role is for one of the Weekday's clients

Salary range: Rs 1500000 - Rs 2000000 (ie INR 15-20 LPA)

Min Experience: 6 years

Location: Delhi

JobType: full-time

As a CRM Manager, you will own retention and lifecycle marketing for a high-growth, app-first business, driving meaningful engagement and repeat usage across the customer journey. This role is central to building long-term customer value through data-driven, behaviour-led CRM strategies. You will design and execute targeted lifecycle programs that convert real-world and offline signals into digital engagement, strengthening customer relationships and improving retention metrics. Working closely with Product, Data, Performance Marketing, and Creative teams, you will translate insights into scalable, automated CRM journeys that deliver measurable business impact.

Requirements

Key Responsibilities

• Lead end-to...