CRM Manager

(We are supporting our client, Biocol Labs, in their search for a CRM Manager in Lisbon. Check it out)
About the Job:
Biocol Labs is a fast-growing D2C ecommerce brand on a mission to reinvent health with natural supplements for modern lifestyles. We're looking for a CRM & Lifecycle Marketing Manager (Email & SMS) to take ownership of our retention channels. You'll be responsible for designing, executing, and optimizing campaigns and automated flows
across email and SMS, directly impacting customer retention, subscription renewals, and revenue growth. This role is highly strategic and hands-on, with visibility across the whole company.
Skills:
Must-have:
● 2+ years experience in email/SMS marketing, ideally within ecommerce or subscription models;
● Strong understanding of customer lifecycle flows (welcome, cart abandonment,win-back, post-purchase);
● Experience with OTP-to-subscription conversion tactics;
● Proficiency in copywriting, A/B testing...