Job Description
The Opportunity:
Are you a dynamic and results-driven marketer with a passion for leveraging digital strategies to propel business growth We are seeking a CRM Marketing Associate to spearhead the execution of marketing automation campaigns and journeys to drive user activation, and reactivation. If you excel in data-driven decision-making, thrive in a collaborative, fast-paced environment, and have a proven track record in executing successful CRM initiatives, this is just the place for you!
Responsibilities
- Plan, execute and optimise CRM campaigns across email, SMS, push notifications, and banner ads
- Devise and implement targeted campaigns, journeys and optimisation techniques to improve user activation, and reactivation metrics
- Leverage automation tools (e.g., CleverTap or similar) to create triggers, workflows, and personalized interactions at scale
- Generate regular reports to evaluate the eff...
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