CRM Strategist

Role : CRM Strategist

Location : Noida/Mumbai

About Us:

'VML, a WPP company is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience.

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Roles & Responsibilities :

• Develop and drive high-impact CRM strategies that enhance multi-brand customer engagement, loyalty programs, and data-driven decision-making across all customer touchpoints.
• Define overall CRM vision, strategy, and execution to maximize customer lifetime value and brand engagement.
• Spearhead da...