Customer Base Management Manager

Overview

The CBM Manager is responsible for crafting and executing strategies to grow value from the existing postpaid base through improved onboarding, engagement, retention, and monetization. This role leads the development of targeted, insight-driven programs that sustain customer satisfaction and maximize revenue per user. Serving as the internal advocate for the postpaid base, the CBM Manager ensures that lifecycle interventions are both commercially impactful and customer-centric.

Focus Areas

• Develop and lead base management strategies tied to lifecycle stages (onboarding, engagement, retention, monetization)
• Translate data and insights into base-focused programs
• Coordinate with digital, channel, product, and CLM to ensure aligned lifecycle execution
• Oversee performance tracking and program optimization across the base
• Direct and develop the Revenue Growth and Retention teams

Responsibilities <...