Job Description
Job Description
We are looking for a result-driven D2C / Shopify Operations Executive to manage and scale our direct-to-consumer business. The role focuses on reducing RTO, improving conversions, protecting ROAS, and increasing realized revenue through strong execution and daily monitoring.
Key Responsibilities
- Manage end-to-end Shopify store operations
- Reduce RTO through COD verification, WhatsApp confirmations & prepaid nudges
- Handle abandoned cart recovery via WhatsApp, email & calls
- Manage performance marketing to maintain ROAS ≥4.5
- Improve conversion rate & AOV using offers, bundles & upsells
- Manage customer queries on WhatsApp, Instagram & website chat
- Track daily metrics: orders, RTO, ROAS, prepaid %, revenue realized
- Ensure smooth...
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