Job Description
**The Marketing Audience & Data Management (ADM) function ensures consistency in the use of information, the evaluation of alternative MarTech techniques that are appropriate for prediction and decision making, and the rapid deployment of relevant offers to customers in order to foster sustainable business outcomes.**
The Data Management Analyst will join the ADM Audience & Data Management team, with a focus in one of these 4 discreet functions: Model Implementation, Data Staging, Salesforce Marketing Cloud Developer or Credit Bureau Delivery.
ADM is part of Citi's US Personal Banking Marketing & Franchise Development organization and will support the strategic agenda and data driven solutions for prospect Acquisitions & Existing Customer Marketing. Candidate will provide expertise in 1P/2P/3P data management, capabilities and control framework and will also help navigate the ingestion of data sources across our ecosystems. The individual will col...
The Data Management Analyst will join the ADM Audience & Data Management team, with a focus in one of these 4 discreet functions: Model Implementation, Data Staging, Salesforce Marketing Cloud Developer or Credit Bureau Delivery.
ADM is part of Citi's US Personal Banking Marketing & Franchise Development organization and will support the strategic agenda and data driven solutions for prospect Acquisitions & Existing Customer Marketing. Candidate will provide expertise in 1P/2P/3P data management, capabilities and control framework and will also help navigate the ingestion of data sources across our ecosystems. The individual will col...
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