Data Scientist

Roles & responsibilities :

• Collaborate with internal stakeholders and build production grade models and machine learning algorithms on large-scale datasets
• Apply machine learning to generate customer behavior segmentation, to enhance recommendation engines and deliver personalized user experience on ecommerce website and loyalty mobile app
• Develop Media Mix modelling (MMM), Multi Touch Attribution Model (MTA), Media optimization
• Apply predictive modeling techniques and survival models to forecast various demands for operations and to deploy real time learning algorithms to optimize the forecasts
• Build data science solutions to fuel growth initiatives for Digital, Merchandising, Marketing and Loyalty teams
• Design experiments and deliver A/B Testing analysis to improve customer experience in physical store and on digital platforms
• Apply statistical analysis to detect anomaly in systems and outliers ...