Data Scientist

Experience Level: Assistant Manager / Deputy Manager (2-7 years)

Job Purpose

To drive data-backed decision-making within the Sales division by applying advanced analytics, demand forecasting, price elasticity modeling, and GenAI solutions. This role aims to improve forecasting precision, assess the impact of pricing strategies, and uncover actionable insights from customer behavior to optimize sales performance.

Key Responsibilities

1. Demand Forecasting

- Develop scalable models to forecast enquiries, bookings, retails, and wholesales.

- Use historical sales data and market trends to support short- and long-term planning.

2. Pricing & Offer Analytics

- Analyze price elasticity across segments and regions.

- Measure the performance of offers and promotions using causal models and A/B testing.

3. Customer Behavior Analytics

- Leverage GenAI and predic...