Digital Advertising Coordinator - Iloilo

Job Description:

What you should bring:

● A solid understanding, experience, and success with paid owned and earned digital media on LinkedIn, Google, etc.

● Google Analytics and other digital marketing and media analytics are reporting expertise.

● Experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate digital marketing conversion objectives.

What you'll be doing:

● Define, plan, execute and continually optimize digital marketing strategies to meet project needs, objectives, goals, and KPIs. This includes writing ad copy, creating ads and landing pages, and managing ad campaigns.

● Collaborate with the web developer to implement tracking pixels, cookies, and other relevant technologies.

● Manage the following channels and tactics: SEM/PPC, display ads, retargeting, paid social, content syndication, ABM/IP/cookie-based media, landing pages, native ads, etc.

● P...