Digital Analyst - Google Tag Manager Specialist

At Winning Consulting, we are looking for a Digital Analyst to join our teams at a leading digital organisation in Madrid. - 3 x week

Responsibilities

• Implement and manage tracking solutions using Google Tag Manager (GTM) .

• Configure and maintain Google Analytics 4 (GA4) properties, including events, conversions and custom dimensions.

• Collaborate with developers and key stakeholders to ensure correct tagging, data quality and data integrity.

• Troubleshoot tracking and measurement issues, providing technical support for analytics implementations.

• Design and maintain data layers and advanced tracking setups across websites and digital products.

• Support the definition and implementation of measurement plans aligned with business and marketing goals.

• Produce clear documentation on tracking setups, tags, events and data structures...