Job Description

Overview

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The Digital Content Analyst will be responsible for creating, managing, and optimizing digital content across various online platforms to support our marketing, communications, or engagement goals. This role will combine skills in content creation, digital marketing, and analytics to ensure content resonates with target audiences and drives engagement. 

The ideal candidate will ensure content aligns with brand style guidelines (for cohesive messaging), has excellent attention to detail and project management abilities, familiar with web best practices for ADA (Americans with Disabilities Act) and optimization.

Key Responsibilities:

  • Work with cross-functional teams: Collaborate with the following departments: Marketing, Product Management, Sales, and Customer Service to ensure all content is aligned, cohesive and implemented online for product launches and campaigns by launch date.
  • Manage content platforms:
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